BBright unveils a new Ultra HD baseband playout server with HDR support for 24/7 linear UHD services

11 April 2016

RENNES – France, April 8th, 2016

BBright continues its incursion in the Ultra HD playback market by introducing the cost-effective UHD-24/7 quad 3G-SDI playout server accepting various pivot file formats for unlimited playout event scheduling, targeting linear broadcast channel, IPTV operator and OTT distribution.

BBright, a French start-up that specializes in 4K / Ultra HD and HEVC video technologies for broadcasters and network operators, has already won significant market shares in Europe, North America and Asia with its leading UHD-Play video file player. The UHD-Play is now considered as the reference Ultra HD source for tests and trials. Following this commercial success, BBright now moves on to the next technological step with the introduction of a 24/7 playout server dedicated to be used in Ultra HD channels head-ends.

The new UHD-24/7 features quad 3G-SDI outputs, Level A / B (both in QFHD and 2-Sample Interleaved pixel modes). Several 4K / UHD pivot file formats (XAVC, H.265, H.264, …) are accepted at file ingest. Full-HD progressive files can be up-scaled in real-time for Ultra HD playout. HDR schemes are natively supported with PQ10 and HLG compatibility. A 24/7 daily – weekly – monthly playout event scheduler allows for a complete linear channel scheduling (including BXF traffic file import). Multiple logos insertion and workflow automation are also parts of product features.

According to Laurent Appercel, Marketing and Sales Director of BBright:Following the UHD-Play launch and deployment in 2015, BBright company is now shifting gear to position itself as a recognized vendor of software-based appliances to be used daily in production infrastructures such as playout head-ends. Several innovative features, including support of High Dynamic Range and DolbyTM AC-4 pass-through, associated to traditional playout functionalities will allow satellite – terrestrial – cable broadcasters, independent network operators and emerging OTT providers to quickly deploy some new or more Ultra HD linear channels at a reasonable CAPEX cost. Ultra HD with HDR currently represents the next significant shift for the entire video industry and BBright is delighted to enable its customers to take the lead faster.

BBright will show its solutions at NAB Show in Las Vegas, April 18-21 2016  : South Hall Upper, booth SU6118 / France Pavilion

About BBright

BBright brings visionary solutions and products to the professional video industry. BBright is focusing on rapid market transitions around 4K/UHD, HEVC, multiscreen and content delinearization. BBright develops high-end 4K and HEVC technologies including broadcast appliances such as playout servers and transcoders for the video ecosystem. The company is privately held and was founded in September 2013 in Rennes, France. www.bbright.com

Media contacts:

BBright:
Laurent Appercel
laurent.appercel@bbright.com
Tel: +33 2 99 12 17 65

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