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Jean-Baptiste Lannoy joins BBright as sales director

Company news

08 September 2020

Jean-Baptiste Lannoy joins BBright as sales director.

BBright, the innovative designer and manufacturer of broadcast grade high-end 4K and HEVC software is delighted to announce the appointment of its new Sales Director, Jean-Baptiste Lannoy.

Jean-Baptiste brings to the company a unique and broad experience of 30 years selling products and solutions to the broadcast ecosystem, both in France and internationally.

He has worked with leading companies like Snell & Wilcox and Doremi and has distributed prestigious brands like Evertz, Ensemble Design, Astro, Marshall Electronics and PMC.

In the entrepreneurial context of the company, he also brings the invaluable additional dimension of having launched and grown his own distribution business of broadcast grade products. He has been brought on board to accelerate the growth of the company and further strengthen the company’s reputation as a partner of choice in the marketplace.

Jean Baptiste Lannoy joins BBright

About BBright

BBright develops high-end software-based technologies, and focuses on latest media innovations such as UHD, HDR, 8K, NGA and HFR. Advanced Media processing solutions are available for Live Ingest and baseband Playout, TS-based/Compressed Playout, professional Contribution and Monitoring Decoders and reference Test and QC systems. BBright serves various Tier #1 customers worldwide such as broadcast equipment manufacturers, UHD / 4K / 8K content vendors, video network operators (Satellite, Terrestrial, Cable), Telco operators (IPTV) and public or private TV channels.

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