BBright and Travelxp celebrate 10 years of uninterrupted Ultra HD IP Playout, proving innovation and broadcast stability go hand in hand

BBright, a leading provider of software-based broadcast playout and media transport solutions, today announces a major milestone in its long-standing collaboration with Travelxp, marking ten years of uninterrupted Transport Stream (TS) playout operations supporting one of the broadcast industry’s earliest Ultra HD linear channels.

From the outset, Travelxp adopted a pioneering Ultra HD strategy at a time when UHD was still considered experimental by many broadcasters. To support this ambition, BBright delivered an equally forward-looking, software-based TS-Playout platform, engineered not only for innovation and flexibility, but also for the strict availability and reliability requirements of linear broadcast operations.

For the past decade, BBright’s playout system has been running continuously, 24/7, without interruption. This long-term operational record demonstrates that innovation and pioneering design are not incompatible with stability and robustness. On the contrary, BBright’s early architectural choices, software-defined design, modular components, and deterministic TS handling, have enabled both rapid technological evolution and exceptional operational resilience.

“As a technology company, we have always believed that innovation must serve operational excellence, not compromise it,” said Guillaume Arthuis, Founder & Managing Director of BBright. “This ten-year milestone with Travelxp proves that a pioneering approach to Ultra HD playout can deliver uncompromising stability. It is the result of engineering discipline, long-term vision, and a clear focus on broadcast-grade reliability.”

“Travelxp’s journey over the last decade has been defined not just by innovation, but by reliable, uninterrupted growth,” said Prashant Chothani, Founder and CEO of Travelxp. “From launching the world’s first 4K HDR travel channel to building a global network reaching more than 200 million homes, consistency has been non-negotiable. BBright has been the right partner in that journey, evolving alongside us as Ultra HD delivery and distribution requirements changed, while ensuring our broadcast operations remained dependable at scale. Working in 100 plus countries comes with the challenge of working with delivery systems in countries with varying technology and capabilities and BBright’s ability to help us manage this at scale has been crucial to our growth”.

Throughout the evolution of Ultra HD workflows, covering HDR adoption, new compression standards, and expanding distribution requirements, the BBright TS-Playout platform has continued to support Travelxp’s services without disruption. This sustained performance positions the deployment as a reference for software-based playout systems combining cutting-edge capabilities with long-term operational stability.

About Travelxp
Travelxp is the world’s leading travel channel and the world’s first 4K HDR channel. Over the last 12 years, Travelxp has focused on combining cinematic storytelling with broadcast-grade reliability across a global distribution footprint in more than 110+ countries. Travelxp delivers immersive travel programming in HD and Ultra HD formats via satellite, cable, IPTV, FAST, and digital platforms, reaching more than 200 Million homes across multiple continents. 

About BBright
BBright is a global leader in next-generation video delivery solutions, with a presence in Europe and North America with leading customers. With deep expertise in video compression, transmission, and processing technologies, BBright provides high-performance solutions for TV operators, content providers, and broadcasters. The BBright product line offers advanced features, exceptional image quality, and unmatched flexibility to meet the varied needs of the media industry. BBright was acquired in 2024 and is now part of Hexaglobe Group (BBright, SGT, and Hexaglobe).

For more information, please visit www.bbright.com or contact media@bbright.com.